Digital Commerce Solutions for Retailers, Distributors and Brands

Digital commerce consulting solutions for manufacturers, distributors and B2B brands to develop scalable strategies that connect eCommerce, ERP, and fulfillment systems. Driving operational efficiency, enabling high-volume dropshipping, accelerating marketplace expansion, and unlocking growth across both D2B and DTC channels.

Supporting Executives Driving Digital Change

We partner with CEOs, CTOs, and VPs of Digital to streamline operations, modernize tech stacks, and accelerate eCommerce commercial growth.

Challenges We Solve:

  • Disconnected system and Digital Commerce strategies

  • Accelerated, high quality, Digital Product discovery

  • Manual process shifts to systematic growth automations

  • Slow, content poor onboarding for suppliers and products

  • Lack of visibility across digital sales channels

End to End Commerce Enablement

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Digital Commerce Strategy

Build a digital roadmap aligned to your operations, customer segments, and channel priorities.

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Tech Stack Assessments & Digital Audits

Evaluate current tools, eliminate redundancy, and identify the right digital platforms to support scalable growth.

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Marketplace Enablement & Dropship Automation

Launch and scale B2B or DTC marketplaces with automated vendor onboarding, order orchestration, and fulfillment tracking.

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Fractional Digital Leadership & Execution Support

Embed senior-level experience to lead transformation projects, implement tools, and drive measurable results.

Closing the Gap Between the Factory Floor and Digital Shelf

Factory to Digital Shelf

We help B2B manufacturers and brands sell more efficiently by aligning systems, teams, and digital tools:

  • Digitize product catalogs with scalable PIM solutions

  • Enable real-time pricing and inventory sync across platforms

  • Use ERP-integrated workflows to streamline fulfillment

  • Launch hybrid DTC and B2B portals

  • Leverage channel data to improve forecasting and production

Let’s Build the Bridge Between Your Supply Chain and Your Customer

Schedule a quick consultation or reach out with your digital goals—let’s move concept to strategy and strategy to execution.

About Us

BJN Partners is a collection of seasoned Retail and Distribution executives led by Kyle Gustafson. Kyle is a digital commerce strategist with 20+ years of experience leading eCommerce and supply chain transformation for brands like Amazon, McLane, and Office Depot. He helps manufacturers, distributors, and brands scale through commercial solutions, marketplace enablement, and digital execution, bridging strategy with real-world results.